It’s Here! Dip And Squeeze Ketchup

As promised more than a year ago, Heinz has now put out its new Dip & Squeeze® ketchup. The packaging has gone on a year-long road trip, but the big question: who are the dippers and who are the squeezers?

After trying Dip & Squeeze Ketchup with French fries on the Heinz Ketchup Road Trip, more than 1,000 people were surveyed about their ketchup eating habits. The findings? Sixty-three percent of people said they were “dippers,” while 37 percent considered themselves “squeezers.” If you’re a double dipper, you’re not alone! A majority of ketchup lovers weren’t embarrassed to admit to ‘double dipping’ when sharing Heinz Ketchup.

Now you can dip OR squeeze. Pro-choice, baby!