Honey Boo Boo More Popular Than Mitt Romney

By with comments August 31, 2012 10:15

More people watched Here Comes Honey Boo Boo than the Republican convention.

The fourth episode of Honey Boo Boo pulled in just shy of 3 million viewers at 10 p.m., according to Nielsen overnight ratings, growing 30 percent from last week’s 2.3 million haul.

In the demo, Honey Boo Boo did even better. The half-hour series’ showing among adults 18-49 bested all other cable outings for the night — including coverage of the Republican National Convention — to pull a 1.3 rating.