Honey Boo Boo More Popular Than Mitt Romney
More people watched Here Comes Honey Boo Boo than the Republican convention.
The fourth episode of Honey Boo Boo pulled in just shy of 3 million viewers at 10 p.m., according to Nielsen overnight ratings, growing 30 percent from last week’s 2.3 million haul.
In the demo, Honey Boo Boo did even better. The half-hour series’ showing among adults 18-49 bested all other cable outings for the night — including coverage of the Republican National Convention — to pull a 1.3 rating.