Winners have to spend money and travel, but get the benefit of being the first to use new technology.
The product, dubbed “Google Glass,” will be offered to “bold, creative individuals” selected as part of a contest announced Wednesday. Participants must live in the U.S. and submit an application of up to 50 words explaining what they would do with the Google Glass technology. Entries must include the hash tag “ifihadglass” and be submitted through Google Plus or Twitter by next Wednesday. Google did not say how many glasses it will sell this way.
Winners will receive the “Explorer” version of Google Glass, a forerunner of the product that is expected to be released to the mass market next year. Google Inc. already sold an unspecified number of the glasses to computer programmers who also paid $1,500 apiece at a company conference last June.
The people picked to buy this next batch of glasses will be notified in mid- to late March. They will have to travel to New York, Los Angeles or the San Francisco Bay area to pick them up.
Google Glass is supposed to perform many of the same tasks as smartphones, except the spectacles respond to voice commands instead of fingers touching a display screen. The glasses include a tiny display screen attached to a rim above the right eye and run on Google’s Android operating system for mobile devices.
Because no hands are required to operate them, Google Glass is supposed to make it easier for people to take pictures or record video wherever they might be or whatever they might be doing. Online searches also can be more easily conducted by just telling Google Glass to look up a specific piece of information. Google’s Android system already has a voice search function on smartphones and tablet computers.